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Communication on top in Davos
Human-Centered Design
in Łódź

Let’s talk about the future.
Meet our Speakers.

Introduction

Hanna Zdanowska

Hanna Zdanowska

Mayor of Lodz

In autumn 2007, Hanna Zdanowska was elected a Member of the Polish Parliament and in 2010 - for the position of the Mayor of the City of Lodz. In 2014 she was elected by the Lodz` inhabitants for a second term.

Yanina Dubeykovskaya

Yanina Dubeykovskaya

Content Director at the World Communication Forum in Davos

Co-founder and Program Director of World Communication Forum in Davos. President at the WCFA association.

Dymitr Romanowski

Dymitr Romanowski

Program Director of the WCF's Special Edition

Program Director of the WCF's Special Edition. Co-founder at THE STORY, design & innovation agency.

Special Keynote by Willy Lai

Willy Lai

Willy Lai

Director of User Experience Design (Silicon Valley)

"The Business Value of UX Design" will be presented by Berkeley's and Stanford's Lecturer, former Director of User Experience Design at Apple (San-Francisco). Recently, Willy led design for Milk Music, Samsung's new multi-device streaming radio app. Prior to Samsung, Willy led large-scale, global redesigns for PayPal, Intuit, eBay, AOL, and numerous start-ups in Silicon Valley.

Health

Jenn Maer

Jenn Maer

Design Director at IDEO

As a Design Director at IDEO, Jenn led brand strategy and storytelling work with an equally diverse group of IDEO clients, including Marriott, Mattel, ConAgra, and The National Campaign to Prevent Teen and Unplanned Pregnancy.

Sylwia Borowska-Kurek

Sylwia Borowska-Kurek

Country Manager at Abbott Diabetes Care

Sylwia joined Abbott, the global healthcare company, in 2013, in her current role as a Country Manager Poland in Abbott Diabetes Care, where she is responsible for the long and short-term planning, comprehensive business strategies, commercial & market access activities, human resources and profit & loss management.

Marcin Halicki

Marcin Halicki

President at Braster

President at Braster. He brought new energy and ambitious development plans to Braster. Under his leadership, the company has developed a new strategy to create the Braster device, used by women for breast self-examination.

Knowledge

Daria Kertsenbaum

Daria Kertsenbaum

Director of Сommunications at ABBYY

ABBYY creates artificial intelligence technologies and solutions and services that capture, translate, extract and transform information into accessible and useful knowledge. The company is recognised as creator of FineReader. Daria is the spokesperson of the company and the topic of her presentation is "ALL of Tolstoy in One Click - How to save and transfer knowledge in the new age of technologies and social communications."

Piotr Bucki

Piotr Bucki

Psycholinguist

Psycholinguist. He helps companies hone their message. He relies solemnly on cognitive science, neuropsychology and psycholinguistics always putting theory into practice and constantly learning to achieve best results.

Wieslaw Bartkowski

Wieslaw Bartkowski

Interaction Designer & Complex Systems Researcher, Lecturer at School of Form, SWPS, UW

Interaction designer and complex systems researcher. Works with psychology, social science and design. Lecturer at the Faculty of Psychology of SWPS University, and at the School of Form, where he is a Co-Founder of CreativeCoding.pl postgraduate studies.

Daniela Signorino

Daniela Signorino

Key Account Manager at Moleskine

Moleskine was created as a brand in 1997, bringing back to life the legendary notebook used by artists and thinkers over the past two centuries: among them Vincent van Gogh, Pablo Picasso, Ernest Hemingway, and Bruce Chatwin. Daniela joined Moleskine in 2011. Daniela Signorino has developed a substantial experience working for companies such as LVMH, McCann Erickson and the Group Accor Hotels.

Eating

Drew O'Malley

Drew O'Malley

Chief Digital Officer at AmRest

Drew O’Malley was one of the first employees of AmRest. He previously has held multiple positions within the company, including Marketing Director, Czech Operations Director, KFC Brand President, Managing Director of Starbucks, Chief Operating Officer and Central Europe Division President.

Filip Miloszewski

Filip Miloszewski

CEO at Listonic

Co-founder at Listonic, the Smart Shopping List is a free app that improves the quality of your grocery shopping by making it easier, faster, and most importantly smarter.

Anastasia Tretyakova

Anastasia Tretyakova

Creative Director at Depot WPF

Anastasia has​ been​ work​ing​ in marketing and advertising ​for over 10 years and ​during this period of time she managed to work her way up from a project leader to a cop​ywriter and a creative director. Since 2011 she is part of Depot WPF's team. Since 2016 Anastasia is the head of the corporate identity department.

Social

Franky Saegerman

Franky Saegerman

Head of Digital Insights at NATO

Head of Digital Insights at NATO. He provides strategic assessment, analysis and advice regarding the performance and impact of NATO’s Digital communications channels and products.

Mick Griffin

Mick Griffin

Chief Revenue Officer at Brand24

Chief Revenue Officer at Brand24 Internet Monitoring, with over 10 years experience in building and maintaining succesfull business development strategies worldwide.

Lorenzo Brufani

Lorenzo Brufani

CEO at Competence Communication

PR Team Leader and former spokesperson in Italy at TripAdvisor.com. Former Head of Media Relations at Borsa Italiana, the Italian Stock Exchange. In over 20 years of experience he devised and managed communication plans for over 60 companies and associations such as: Castrol, Cofely-GDF Suez, Hasbro, Henkel, LinkedIn, Kellogg, Symantec, Samsung, Verizon.

Money

Alex Frenkel

Alex Frenkel

VP Product at Colu.com

Alex is the VP Product of Colu, a venture capital funded start-up that uses blockchain technology to help foster economic growth and social development, through the creation local currencies. Prior to his time at Colu, Alex was the Head of Mobile at Sears Israel, VP Product at Gett, one of the world’s largest ride-sharing companies, and VP Product at Zlango, a mobile messaging platform.

Alicja Hendler

Alicja Hendler

Editor at My Company Polska

Commissioning editor of My Company Polska monthly magazine, former deputy editor, senior editor and advice columnist in a few economic and business magazines, such as Media Polska, Businessman Magazine, Harvard Business Review Polska, Manager Magazin and others.

Entertainment

Sean Gardner

Sean Gardner

Co-founder at the pioneering Huffington Post "Twitter Powerhouses Series"

Co-founder at the pioneering Huffington Post "Twitter Powerhouses Series". Personally has over 900 000 followers on Twitter.

Jakub Szumielewicz

Jakub Szumielewicz

Vice president at Legia Warsaw Football Club

Vice president at Legia Warsaw Football Club, the club that arouses great excitement among millions of fans in Poland and around the world. Jakub will speak about "Fan Experience – Between Innovation and Sustainability"

Lukasz Alwast

Lukasz Alwast

Project Manager at Fish Ladder / Platige Image

Project Manager at Fish Ladder, the special projects and experience design studio of Platige Image. Involved in projects and new venture development at the intersection of tech, design and culture. Design futures enthusiast.

Technology

Johan Adda

Johan Adda

Ex-Apple / User Experience architect

Johan Adda, former Apple UX Architect. A true design fusionist, he has gained a strong global reputation for mixing design, engineering, science and business to build a generalist approach for making sense of complex problems.

Arturas Jonkus

Arturas Jonkus

CEO at TelcoQ

More than 20 years of experience in communication, diplomacy and public affairs make Arturas Jonkus a great font of business knowledge. The CEO of TelcoQ, a company that created a tool to monitor the GSM network.

Marcin Malicki

Marcin Malicki

Product & Service Designer at Wirtualna Polska

Responsible for emerging products in Wirtualna Polska Group. Previously for couple of years he was responsible for developing e-services in government sector, where he introduced User Centered Design approach.

Urban tissue

Maciej K. Krol

Maciej K. Krol

CEO at Xcity Investment

Maciej K. Król, CEO at Xcity Investment, a company which belongs to Grupa PKP and runs commercial development projects. Expert in the field of investment analysis, particularly real estate investments and restructuring.

Boguslaw Barnas

Boguslaw Barnas

CEO at BXBstudio

Started BXBstudio in 2009, using his experience from job in London, at Norman Foster’s. Since 2014, one of the top 20 young and talented architects of the world, according to the Wallpaper* Magazine.

Agnieszka Sikorska

Agnieszka Sikorska

Co-founder at Engage Warsaw

Designer, specializes in service design. Co-founder at engage warsaw - an initiative which aims to promote methods of service design and design thinking in the public sector. Co-owner at cooperativa studio, where she is also responsible for project management.

Marta Grochowska

Marta Grochowska

Co-founder at Engage Warsaw

Service designer. She works with various companies on design driven projects and facilitates service design workshops. Co-founder of Engage Warsaw - organization focused on promoting methods of service design and design thinking in the public sector.

Transport & Delivering

Kacper Winiarczyk

Kacper Winiarczyk

General Manager at Uber in Poland

Kacper was the first Uber employee in Poland in July 2014. He built the local business of Uber in Poland from the scratch – the app is available today in 9 Polish cities, Poland is the 3rd most important market for Uber in European Union.

Rafal Brzoska

Rafal Brzoska

CEO at InPost

He initiated the launch of InPost parcel lockers, automated terminals enabled the self-service collection of parcels 24/7 from convenient locations, revolutionising both the Central European and international postal, e-commerce and courier markets.

Cities & Regions

Dymitr Romanowski

Dymitr Romanowski

Co-founder at THE STORY and Program Director of the WCF's Special Edition

Program Director of the WCF's Special Edition in Łódź. Co-founder at THE STORY, design & innovation agency. The topic of his presentation is "UX Warsaw Project - How to change city for better tourist experience."

Blazej Moder

Blazej Moder

Managing Director at EC-1 Lodz City of Culture

Blazej Moder is a Managing Director at EC-1 Lodz City of Culture. EC-1 Lodz is a cultural institution established by the City of Lodz and the Ministry of Culture and National Heritage.

Eliza Kruczkowska

Eliza Kruczkowska

Coordinator of the government program Start in Poland

Eliza coordinates the government program Start in Poland, and manages the innovations development in Polish Fund for Development. The topic of her presentation is presentation - Start in Poland, how does government aid young innovative companies.

LSW's panel discussion / Future of innovation – intellectual property, business, science and technology

Maciej Kubiak

Maciej Kubiak

Maciej Kubiak, Advocate Partner in LSW Lesnodorski Slusarek and Partners Law Firm. A specialist in the area of intellectual property with particular focus on copyrights, including media, film, press, computer and new technologies law.

Magdalena Jablonska

Magdalena Jablonska

COO at MIT Enterprise Forum Poland

Magda is a professional with 12 years of experience in business consulting (Deloitte, PwC) in the area of optimization of costs of business activities, obtaining public funding, business processes optimization, innovation strategies, management and implementation of complex innovative and R&D undertakings.

Izabella Grzegory

Izabella Grzegory

Director at Institute of High Pressure Physics PAS Unipress

Physicist. Since 1983 she is working for the Institute of High Pressure Physics PAS in Poland. She is co-author of more than 380 scientific papers (h-index: 42). Her main scientific interest is solution growth of semiconductor crystals especially gallium nitride (GaN) at very high pressures of nitrogen and application of these crystals for Epitaxy and optoelectronic devices.

Krzysztof Jakubczak

Krzysztof Jakubczak

CEO at Perspectiva Solutions

Krzysztof has 10+ years of experience in R&D projects. His background is in medical devices, military technologies, lasers, optics, infrared technology, light detection systems, nanolithography, vacuum systems and spectroscopy. He works closely with scientific teams and investors helping to form new ventures. Krzysztof has also funded an innovative R&D project in the field of laser metrology.

Best Place's panel discussion / The City of Future

Adam Mikolajczyk

Adam Mikolajczyk

President of Best Place - European Place Marketing Institute

Co-author of the first tourism marketing strategies for cities and regions in Poland (including Pomerania and West Pomerania Region, Suwalki tourist district, city of Malbork, Polczyn Zdroj and Suprasl etc.). From 2010 founder and President of Best Place Institute. A jury member of many competitions - ‘KTR’, 'EFFIE Awards', ‘Best Tourist Product’, 'Zlote Formaty'.

Eliza Kruczkowska

Eliza Kruczkowska

Coordinator of the government program Start in Poland

Eliza coordinates the government program Start in Poland, and manages the innovations development in Polish Fund for Development. The topic of her presentation is presentation - Start in Poland, how does government aid young innovative companies.

Grzegorz Wolff

Grzegorz Wolff

Deputy Director of the Economic Development Department in the City of Warsaw

Responsible for support offer for SMEs (Center for Entrepreneurship Smolna and Centre for Creativity Targowa), international promotion of the Warsaw’s economic potential (EXPO REAL and MIPIM - Real Estate Trade Fairs), the program of internationalisation for SMEs (Greater Warsaw Business) and supervising the Warsaw Tourist Office.

Henryk Stawicki

Henryk Stawicki

Design Strategy Pilot at Change Pilot

Henryk helps organizations build strategies for services, brands and products using design mindset and process. Teaches Design Management at the School of Form in Poland. Member of the Advisory Board at Gdynia Design Days and Design Thinking Festival in Lodz.

Blazej Moder

Blazej Moder

Managing Director at EC-1 Lodz City of Culture

Blazej Moder is a Managing Director at EC-1 Lodz City of Culture. EC-1 Lodz is a cultural institution established by the City of Lodz and the Ministry of Culture and National Heritage.

Bogna Swiatkowska

Bogna Swiatkowska

Chairman at Bec Zmiana Foundation

The founder and chairman of Bec Zmiana Foundation, with which she took part in dozens of social space, architecture and design projects. Member of the Warsaw Council for Architecture and Social Space

Justyna Glusman

Justyna Glusman

Expert at Forum Od-nowa

Doctor of economic sciences, working with Forum-od Nowa think tank, which designs and implements changes in public administration system. Specializes in economic and regional policy issues, author of scientific publications in fields of local governing, EU funds, urban development and management.